G M Kamrul Hassan
Chief Executive Officer
I have been working Primarily at FMCG industry along with E commerce (MNC)and START UP ED Tech (MNC) company in the emerging markets that includes Bangladesh, India, Nepal for 29 Years approx. in different companies that includes multinationals and national conglomerates/brands.
I started my career back in 1995 at Nestle Bangladesh Limited as Core member of Nestle categories. In my long career , I worked in different levels of management roles starting from entry level, mid-levels, Seniors to Top of Management that includes Sales Operations, Brand Marketing, Retail Operations, Go-to market and Route to market executions, Factory Operations, Supply chain and e commerce etc; launched more than 60
new products with right innovation and renovation; did successful executions of different products and SKUs.
I have clear and depth understanding of market penetration, commercial/ supply chain and managing full value chains. I have acumen to build proper Integrated Marketing Communication. More importantly I have clear understanding of Strategic collaboration, In depth marketing, Sales & Distribution mapping, customer empathy and insights that fits the portfolio and company’s boarder objective as well. In a short form of my career, after working at Nestle approx. 12 Years, I moved into different companies along with Rahim Afrooz as Head Of Marketing, New Zealand Dairy as Head of Marketing, Fonterra - New Zealand (Global Staff as Country Manager), Pran-RFL Group as CMO ( Group Marketing Head ) of Pran -RFL, CEO of IGLOO category. Also worked @ one of promising start up ecommerce (Business to Retail integration) and working now another Start up ED tech Company. In my long Career, I
have grown with practical knowledge related to Sales and marketing, Supply Chains and Factory Operations and more importantly start up integration and execution.
I believe, I have strong foothold as far as Distribution/S & D, Marketing, Brand Marketing and communication strategy as well. I have grown by hard work and dedication; never deviated from passion to grow. I am a true fighter and real marketer basis on changing market dynamics.
I did my graduation in Biochemistry, master’s in nutrition from Dhaka University and did MBA from East West University.
I have been awarded so many times in my long career due to my remarkable performance. I also received the Business Excellence ARARD -2017 as South Asian Best CEO (FMCG category) by the SOUTH ASIAN PARTNERSHIP SUMMITA bright, In short, I am idea-led individual, has a proven track record of developing brands and sales management in FMCG SECTOR specially Food, Beverage and Dairy sectors); who thrives in a fast-paced working environment can see big picture, while never losing sight of details that deliver results. Learned thru working for 29 yrs plus at Different Multinationals and National Companies.
